Alec Bradley has announced that the company is set to launch four new blends that will be exclusive to four of their territory managers: Jonathan Walsh (Northeast), Christopher Carey (Southeast), Steve Tucker (Midwest) and Ryan Ponist (Northeast/Southeast).
The cigars were reportedly inspired after Alec Bradley took the entire company on a trip to Central America to experience the cigarmaking process firsthand in 2019, spurring the four territory managers to approach the company heads with the concept of releasing their own blends. These cigars are known as Paper Tiger, Fashionably Late, Highway Child, and Corinthian Leather.
Each cigar features unique packaging, being set in five-pack paper boxes that are sold to retailers in trays of four (20 cigars per tray). All four blends are rolled in 6″ x 52 toro formats, with each priced at $8 MSRP. There are a total of 5,000 cigars rolled per blend (250 trays), with three of the four (Paper Tiger, Fashionably Late, and Highway Child) being rolled at the J. Fuego Cigar Co. de Nicaragua factory and the fourth (Corinthian Leather) coming out of Raíces Cubanas in Honduras.
Initially, all four lines were scheduled to launch simultaneously. But Alec Bradley notes that the shutdowns and business interruptions caused by COVID-19 disrupted the plan. The cigars will be released into the respective territories as inventories become available.
Regional Exclusives Breakdown
Jonathan Walsh – Territory: Metro NYC, NJ, Eastern PA
Paper Tiger is a term for those that “talk the talk, but don’t walk the walk”. Conversely, the “do what you say and say what you do” attitude was instilled upon Jonathan at a young age by his father. Jonathan’s goal is for enthusiasts to relax with Paper Tiger and block out all the noise. Paper Tiger features a Brazilian wrapper, Mexican binder, with fillers from Pennsylvania and Nicaragua.
Christopher Carey- Territory: SC, GA, AL, MS, Eastern AR, KY, TN
Always the dapper gentlemen, Christopher Carey makes a splash every time he enters the room. According to Christopher, the goal for Fashionably Late was to make well balanced cigar to pair with morning coffee or a great evening whiskey. Fashionably Late features a Brazilian wrapper, Mexican binder and all Nicaraguan fillers.
Steve Tucker- Territory: WI, MN, MI, Northern IL, Northern IN
Steve Tucker loves the road life and his passion for cigars is what fuels him. Inspired by a song of a similar name, Highway Child is the perfect cigar for long drives according to Steve. Highway Child features a Brazilian wrapper, Nicaraguan binder and all Nicaraguan fillers.
Ryan Ponist – Territory: Western PA, WV, OH, Southern IN
Corinthian Leather is a specific homage to Ryan Ponist’s evolution in the cigar industry. According to Ryan, the name is also fitting since it is a term synonymous with his territory’s auto industry history. Corinthian Leather features a Honduran wrapper, double binder Honduran/Nicaraguan and fillers from Honduras and Nicaragua.