Best Cigar Prices has announced the hiring of John Greeby as its new vice president of merchandising, bringing 15 years of experience in the premium cigar industry to the Pennsylvania-based online retailer.
Greeby previously spent nearly 11 years in leadership positions at a major direct-to-consumer cigar company, where his responsibilities included merchandising, vendor negotiations, inventory management, and promotional strategy. His background also includes website development, product assortment, and the implementation of business management systems.
“John brings an incredible depth of industry knowledge and merchandising experience to Best Cigar Prices,” said Greg Fox, President and CEO of Best Cigar Prices. “We’re excited to welcome him to the team. His expertise in vendor relationships, merchandising strategy, and driving profitable growth will be a tremendous asset as we continue to build our business, strengthen our partnerships, and deliver an exceptional experience for our customers.”
In his new position, Greeby will oversee the company’s merchandising operations, including product selection, supplier relationships, promotional planning, and inventory management. He will also work alongside the company’s marketing, sales, and purchasing departments.
“I’m incredibly excited to be joining the Best Cigar Prices team,” said Greeby. “BCP has a strong reputation in the industry and a tremendous opportunity for continued growth. I’m looking forward to working with the team, building strong vendor partnerships, developing our merchandising strategy, and finding new ways to bring value to our customers while helping drive the company’s success.”
Greeby joins Best Cigar Prices in October 2026 as the retailer continues to develop its merchandising operations.
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