Jas Sum Kral has announced a celebratory cigar for 2020, being targeted for a November release to coincide with the company’s milestone fifth anniversary.

The cigar is dubbed не за секого, which is Macedonia for Not for Everyone, though its pronunciation is not yet clear. Company owner, Riste Ristevski, has kept most aspects of the cigar undisclosed, only revealing the size (7½” x 48), price ($15), and box count (15). The cigar follows JSK’s desire to maintain Cuban standards and smoking profiles, with Ristevski describing не за секого as being modeled after the ’90s-era Cubans that got him hooked on premium cigars.

This is a cigar that isn’t for everyone, this is my take on the vintage blends of Havana back in the 90s. I’m not here to try to re create “the Nicaraguan Cuban blend” just want to show the world what blend that got me hooked to cigars.Riste Ristevski, founder of Jas Sum Kral

Of particular note, the cigars’ country of origin is listed as unknown, implying a divergence from JSK’s usual Nicaraguan origins.

не за секого Breakdown

  • Wrapper: Undisclosed
  • Binder: Undisclosed
  • Filler: Undisclosed
  • Factory: N/A
  • Production: N/A
  • Packaging: 15-ct boxes
  • Vitola: 7½″ × 48 (Churchill)
  • Price: $15.00 (MSRP)
  • Release: November 2020
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