Fratello Cigars have announced that Jennifer True has been appointed as its new Vice President of Marketing and Operations, effective April 1, 2024.
“We are thrilled to welcome Jennifer True to the Fratello Cigars family as our new Vice President of Marketing and Operations,” said Omar de Frias, Founder and CEO of Fratello Cigars. “Her expertise in brand marketing management and business development, combined with her strategic vision and leadership capabilities, make her the ideal candidate to lead our marketing and operations efforts as we continue to expand our presence in the cigar industry.”
Prior to joining Fratello Cigars, Jennifer True served as Senior Director of Marketing at Altadis USA.
“I’m honored to join the Fratello Cigars team at this exciting chapter as we continue to engage enthusiasts with our unique take on premium cigar brand experiences,” expressed Jennifer True, the newly appointed VP.
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