Drew Estate has announced that during its upcoming Sept. 28 “Freestyle Live: Special Edition” broadcast, Drew Estate will unveil an entirely new premium cigar brand … and the company is giving consumers the ability to experience it prior to its formal launch in the upcoming Freestyle Live Event Pack. The packs will be available at participating retailers nationwide beginning on Aug 18.
Drew Estate has prepared a total of 10,000 Freestyle Live Event Packs, which will have an MSRP of $39.99. Every Freestyle Live Event Pack will include three of the new premium cigars without any brand identification on them, a Freestyle Live 3-cigar case, a Freestyle Live cutter with cigar rest and a Freestyle Live flask. Additionally, each Freestyle Live Event Pack will include a Freestyle Live badge with a QR code, which purchasers may use to enter a sweepstakes for a chance to win incredible prizes! The grand prize is a 2022 black Dodge Charger, valued at $32,000. Second prize is a Gibson Les Paul Dark Limited guitar, valued at $1,600. A total of 25 sweepstakes entrants will win the third-place prize of a pewter ashtray designed by Subculture Studios, valued at $100 each.*
All retailers who sell Freestyle Live Event Packs are automatically entered for a chance to win one of three prizes. The grand prize consists of $5,000 in Drew Estate credit and a Drew Estate Barrel Bar; the second-place prize for retailers is $2,500 in Drew Estate credit and a Drew Estate Barrel Bar; and the third-place prize is $1,000 in Drew Estate credit and one Mega standing ashtray.**
“Dodge Chargers, Gibson Les Pauls, Barrel Bars … oh my” exclaims Jonathan Drew, company Founder and President with a big smile from his Sag Harbor, NY, home. “While all the prizes are definitely dope, the big news is in the new brand release. It’s just a different level of mega-excitement when we drop a completely new brand on the Freestyle. It’s not a new line extension or something that already exists in the DE brand portfolio, my dudes and dudettes … it’s something meatier. This brand is going to change the world. Mark my words.”
The identity of the new cigar will be revealed on Sept. 28 from 7 p.m. to 9 p.m. on the next “Freestyle Live: Special Edition” broadcast, which will be aired only on Drew Estate’s Freestyle Live YouTube channel (youtube.com/drewestatecigar) and Drew Estate’s Facebook Live page (facebook.com/drewestatecigar). Until then, be sure to stop over at drewestate.com/freestylelive2022 beginning on Aug. 18 to find the complete list of participating premium cigar retailers where you can snag your own Freestyle Live Event Pack.
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